Meet the Judges
Commercial Acceleration
CEO
Multi-award-winning commercial expert Ali Powell, has 25 years working in world leading hospitality, leisure and later living brands including Hilton, InterContinental Hotels Group, Fitness First, PegasusLife and Premier Inn. She is highly skilled and passionate about identifying and implementing on opportunities to deliver quick wins and sustainable long-term success across a broad range of metrics including profit growth, customer service and employee engagement. Ali has held C-suite positions leading customer the growth agenda across sales, customer experience, marketing and strategic partnerships for Plc and private equity. She is a tutor in the hospitality industry of marketing, asset management and customer service with associations including HOSPA and Master Innholders.